So you’ve come up with a brilliant, if not slightly cliche idea to run a Facebook competition on your Facebook Page. Because nobody else is doing that right? Wrong. Everyone is doing it. However in all fairness, they are doing it because it is a brilliant idea, so it’s totally OK to copy everyone else. What it’s not OK to do is to flaunt Zuckers’ rules about running competitions/promotions through your Facebook Page – and they’re pretty darn strict. So while all those other sheep are getting their Facebook Pages shut down for their complete competition rule ignorance, yours will keep going and end up being case studied in TIME Magazine. Or something. Whatever – the point is within this article holds the key – in 8 handy steps – to running your next Facebook competition.

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