Still sitting on the fence in terms of whether social media is important for your business? It is. In this article Jamie Franks (yes, it’s another guest post) outlines why you need to be in the social media game and how it’s not going anywhere anytime soon.

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Since the beginning of the social media age, the question of return on investment (or ROI) in this field has forever plagued and pained marketing professionals. Some have tried to come up with fancy algorithms to determine a magic number, others have argued until they were blue in the face that it can’t be done. It’s a million dollar question, and here’s the answer… so be sure to send me a cheque in the mail. Read on to find out my take in the whole ROI debate, and let everyone know what your thoughts are too (because we care, really.) But seriously, I’m going to need that million dollars.

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Feel like pimping out your Facebook Page but unsure what you should be doing? Consider adding some key apps to the mix to allow for better fan engagement and customer service. What apps should you include? The king of Facebook apps himself, Jim Belosic, weighs in on his top nine must-have apps for your Page.

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Your one stop-shop for all the social media and Internet statistics you could ever EVER need. EVER. Seriously there’s over 200 statistics in this article, and a whole bunch of awesome images that I spent hours creating in some photo program or something (cough Google Images).

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You know what I really hate? People that cannot drive at the speed limit, the fact I will get fat if I eat ten loaves of bread every day, peas and Facebook viral brand bullying posts showing up in my newsfeed. I’ve written this particular Social Skinny rant about one of the above topics, and because I’m certain you cannot figure out which one it may be, you’ll just have to click through to find out. Be prepared because this time I’m not going after Zuckers OR big brands. This time I’m coming after YOU and your like-happy annoyingness. And no, it’s not hypocritical at ALL (except for the pet mention…). Yeah you have no idea what I’m talking about, and neither really do I.

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