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And finally a REAL social media fail to learn from: the story of Channel 7

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If you’re anything like me, not only are you probably awesome but you’re probably also sick of hearing about the all-too-common ‘social media fails’ initiated by countless well-known brands across the globe on a seemingly daily basis. Well today I’m here to tell you about a real, honest to god social media fail perpetrated by one of the very institutions so quick to slam other brands for their social media efforts. Justice tastes so sweet. SO DAMN SWEET I TELL YOU. Click through to read a classic Cara rant, combined with an overview of how Channel 7 committed a cardinal social media fail – and how you can learn from their mistake. Ahh how I love my rants :)

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10 common social media mistakes

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We’ve all heard a thousand times what we need to be doing on social media. Engagement, conversation, community, engagement, engagement etc etc. Simple. Well, except there are a bunch of things you really shouldn’t be doing, and nobody bothered to tell you about them. Until now, when I have come [once again] to save the day by filling you in on 10 common social media mistakes to save your social media strategy. Yay! Sit back, pour some hard liquor into your coffee cup and read on…

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