Twitter tips! Just because you can’t get enough of them. And also because we all need constant reminders of what we should be doing, because when it comes to Twitter, so often we’re just not doing the right things. So if you want to get the most from your Twitter account then heed these wise words. And forward it to seven friends, because if you don’t then you’ll have bad luck for 7.5 years. Not just seven years, but an extra SIX MONTHS too. You really don’t want that. DO YOU? No. No, you don’t.

Find out more

Still sitting on the fence in terms of whether social media is important for your business? It is. In this article Jamie Franks (yes, it’s another guest post) outlines why you need to be in the social media game and how it’s not going anywhere anytime soon.

Find out more

Since the beginning of the social media age, the question of return on investment (or ROI) in this field has forever plagued and pained marketing professionals. Some have tried to come up with fancy algorithms to determine a magic number, others have argued until they were blue in the face that it can’t be done. It’s a million dollar question, and here’s the answer… so be sure to send me a cheque in the mail. Read on to find out my take in the whole ROI debate, and let everyone know what your thoughts are too (because we care, really.) But seriously, I’m going to need that million dollars.

Find out more

You know your business needs to be doing social media. You know it’s the future. You also know you’d much prefer getting paid to play on Facebook all day. So really, it would be a win for everyone. The only problem is those damn ignorant ancient senior stakeholders who aren’t quite convinced that Facebook, Twitter and YouTube hold the answer to making millions of dollars. Well, they do. And it’s your mission to make them SEE that. But I would never leave that task solely up to you, mainly because I think we both know you’d mess it up. So here’s 10 handy tips that will help you make them see the light. The bright, shiny beacon of social media light. MMmmm beacon. So close to bacon. I really need to start eating breakfast.

Find out more

If you manage a Facebook page or are interested in any Facebook-related changes then you should really read this article. If you don’t, you will probably be laughed at by your colleagues, friends and any ghosts who are currently in haunt mode around your house… this is because these are the latest and greatest Facebook changes to arrive on your Page and they are actually pretty damn awesome (for once). Find out about admin roles, scheduled posts and promoted posts, and then call ghostbusters.

Find out more