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4 Companies Doing Social Media Right

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These days it’s a pretty huge fail if your business is not leveraging the power of social media to drive awareness, brand loyalty and ultimately sales. However it can also be a pretty huge fail the way many business are using social media – even still (after all these years of test and learn). So what is the secret sauce to social success? Well, these four companies have some good learnings to share. Check out some of these case studies and think about how you can improve your social media strategy for business.

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Become a Pinterest Warrior: How to Use Pinterest to Drive Sales

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Pinterest is one of the very best platforms you can use to target women – women who want to share pictures of your products! Well, it depends on what your product is. But the fact is, these women are pinning crazy and they want you to give them pretty, inspirational, weird, wonderful, cute and amazing things to share on their Pinterest boards. But how will you do this? The answer is simple! Read this article and find out how to become a Pinterest Warrior!!

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Finessing Facebook: Leverage Your Likes

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There’s no point in lying and saying you don’t want more Facebook likes. You know you do, we know you do and Zuckers knows it too. So if you read the rest of my articles the chances are you know what to do to get more likes. Right? Right. But now you’re wondering “Ok, so I have all these awesome fans, now what?” I’ll tell you what. READ THIS ARTICLE. And that’s all I’m going to say about that.

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Facebook Page vs Group: A Facebook Marketing Dilemma

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Wondering whether you should use a Facebook Page or a Facebook Group? Don’t know exactly what the difference is or what ramifications either strategy will have? Once again I am your saviour. Read within to find out the pros and cons of a Page versus a Group and determine which is best suited to your objectives!

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Why you’re failing at Social Media Customer Service (infographic)

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Customer service is fast becoming one of the greatest responsibilities and opportunities of using social media for business. Unfortunately for many companies, the two cannot be separated – if you want to play in social media, you have to be prepared to provide top-notch customer service. Find out why social media customer service is so important, including some pretty awesome stats on Twitter and Facebook engagement. Oh and a pretty infographic, if you like that sort of thing!

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How and Why to Run an Instagram Contest

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If you’re looking to engage your customers in a relatively new and exciting platform, running a contest on Instagram may just be your holy grail. Find out how easy it is to run a competition or raffle via your Instagram channel, along with all the key considerations to make it a great success. Whether you’re just starting out on Instagram or you’re already a pro, THIS IS THE PERFECT ARTICLE FOR YOU. Seriously, read it. You’ll never look back…

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