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Email Marketing: 8 Facts That Will Help You Supercharge Your E-mail Campaigns

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All the facts you need to know to supercharge your email marketing… including a brilliantly pretty infographic that spills the beans on 119 (yes, that’s 119) FACTS ON EMAIL MARKETING THAT YOU DO NOT ALREADY KNOW. Well, we can’t be sure you don’t know any of them, so don’t hold me to that. You’ll just have to click through and find out for yourself! Enjoy!

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Smartphones: The New Advertising Target

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We have been told for a long time now that print and TV advertising are dying. That’s a contentious (and perhaps erroneous) argument to make, which is why I’m not going to talk about that at all in this next article. What I WILL talk about is some stuff about mobile advertising. That annoying shit that comes up when you are just trying to text someone, play a game on your phone or navigate to your friend’s new house. ADVERTISING IS SO ANNOYING. And yet, it works… so we have to get used to it. Anyway, read more about mobile and smartphone advertising within… and go and annoy some more customers (successfully)!

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The Best Marketing Pranks That Went Viral

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These days you can’t call yourself a marketer unless you have orchestrated something that has gone viral (preferably the good sort). But what does it take to make something viral? That’s the million dollar question and the answer isn’t simple – there’s no single tried and true way to make viral content. What is useful, though, is gaining a good understanding of what other brands have done to gain viral traction in the past.. then hope that some of that ingenuity (or sometimes even just luck) rubs off onto you. Here’s a few examples of viral pranks that have paid off.

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How to do social media right: 4 brands to learn from

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Sometimes the best way to be good at something is simply to copy others who are awesome at it. Of course you should change it ever so slightly and pretend it was your idea in the first place, otherwise what is the point? Seriously though, when it comes to marketing and even more specifically social media, reading case studies and keeping an eye on what competitors and prominent brands are doing always helps stimulate your own creativity. So here are four quick case studies of brands doing some awesome things in social media. Don’t forget to change them ever so slightly…

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4 Savvy Tips to Multiply Your Marketing Results

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Here’s a really hard question for you: do you like getting free things? Yes? OF COURSE YOU DO. Everyone loves getting free things or even big yummy discounts. While this is probably not news to you, have you ever considered tying this into your marketing strategy? Giving your customers perks, giveaways and discounts can encourage serious loyalty, as well as viral marketing rewards. Think about it. Well… read this article, and then think about it some more.

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